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Article Summary
- McDonald's plans to focus on value meals in 2024
- The company aims to offer affordable options for customers
- This shift comes as part of a broader strategy to attract more consumers
- The emphasis on value meals is seen as a response to changing consumer preferences
- McDonald's hopes this strategy will drive growth and increase sales Tone: Informative and business-focused
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McDonalds To Put Emphasis On Value Meals
McDonalds Corp. unveiled an overhaul of its U.S. value platform that it hopes will lure penny-pinching customers back into its restaurants.
https://www.columbian.com/news/2024/nov/27/mcdonal...
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